Tue 4 Nov 2008
So Arik Hesseldahl may be a bit late to the party of how sweet gaming on the iPhone is. But in his BusinessWeek article he talks about how the iPhone/iPod Touch is starting to impact the gaming industry. He talks positively about his experiences playing a variety of games on Apple’s mobile platform, and how well they compare to the Nintendo’s DS. Furthermore, Apple has a pre-built online distribution channel for new games in the form of the iTunes store. Not only can I download a game as soon as it is released, I can download it directly to my device while on the go. And that allows me to pick from more than 1500 games, with more being released daily. Sure some of them are simple or crappy, but there’s still a vast catalog of games available. Also in looking at the numbers, the combination of iPhones and iPod Touch devices being sold each year is starting to rival DS sales. So while it’s not completely an apples to apples (no pun intended) comparison, Apple is able to reach nearly the same size audience as Nintendo.
It’s unlikely that Apple would be able to unseat Nintendo or Sony purely on the gaming front. But they’re definitely making an impact with their sales and distribution method, which should spurn the other two into continuing to release new innovative products.